The VisualNACert blog.
Remote sensing, agronomy and automation applied to real fields. What we learn working with cooperatives, fruit and vegetable businesses, wineries and olive mills.
Operational intelligence: the next leap for artificial intelligence in agriculture
Mercedes Iborra (VisualNACert) on operational intelligence: how artificial intelligence in agriculture turns years of data into decisions.
Artificial intelligence in rural areas: the point is interpreting the data, not holding it
Artificial intelligence in rural areas adds value when it interprets data on fertilisation, irrigation and pest control, not when it merely accumulates it.
The agricultural data infrastructure that makes agricultural AI actually work
Without agricultural data infrastructure there is no reliable agricultural AI: a real citrus case, verified by AENOR against ISO 14064, shows why.
AgroVRAIN: the agricultural artificial intelligence system that connects a citrus grower's data
AgroVRAIN is the VisualNACert agricultural artificial intelligence system that connects variety, weather, irrigation, costs and crop health in citrus growing.
Almond orchard profitability: why field data counts for more than intuition
Almond orchard profitability is settled across a hundred irrigation, fertilisation and crop health decisions, not one. Field data is what makes the difference.
AI in fruit and vegetable cooperatives: 5 processes automated in 12 weeks
Intake, season planning, the field notebook, yard quality control and CSRD reporting. Which are the real quick wins — and why starting with a multinational cooperative is a bad idea.
Digitalising the olive grove: why agronomic data has to reach the mill before the olives do
Digitalising the olive grove does not end in the field: without upstream agronomic data, no mill can be designed or run on real agronomic judgement.
Agrifood traceability with AI: from the field batch to the customer's pallet
How automatic two-way traceability works, which technologies connect, and what it costs to put in place in a processing business.
How to measure the ROI of AI in agrifood without fooling yourself
The metrics that matter, the ones that do not, and a simple framework for evaluating a pilot before you commit six figures.
Generational renewal in farming: what Mercedes Iborra said on the KM ZERO podcast
Mercedes Iborra (VisualNACert) on generational renewal in farming, AI and genomics on the KM ZERO podcast: why the land can be a genuine career.
Water stress index – NDWI
The NDWI index makes it possible to assess plant water content through remote sensing. At Visual we have updated it to six categories to detect water stress and optimise irrigation.
Vegetation indices beyond NDVI: MSAVI
The MSAVI index is used in the early stages of a crop, when the plant is at the start of its development and NDVI has limitations in detecting it.
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